Everyone wants to jump into AI. But few start with why.
The rush to adopt AI tools often skips the most crucial question: What problem are you actually trying to solve?
Technology without purpose is just expensive noise.
The most successful AI implementations begin with crystal-clear intention. Not “We need AI” but “We need to reduce customer response time by 50%.”
Starting with why:
– Forces clarity
– Prevents solution-first thinking
– Guides tool selection
– Defines success metrics
– Aligns teams
– Justifies investment
Netflix didn’t build a recommendation engine because AI was cool. They built it to solve the specific problem of helping viewers find content they’ll love.
Before you dive into prompts, models, and APIs, pause.
What’s your why?
The answer will illuminate everything that follows.